Case Study

Maybelline Fun House – NYFW


GRADIENT Experiental, LLC

New York City

Case Description

Eye5 provided a team of brand models tailored to ensure the success of the Maybelline Fun House, a 10th Anniversary Celebration at New York Fashion Week. Our engaging models arrived fashionably on time each day to greet guests, assist with check in, registration, and wayfinding to ensure guests received VIP treatment. As a result, Maybelline’s unique and immersive Fun House won Best Overall Consumer Event Environment at the Event Marketer’s 2019 Design & Technology Awards.

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2 Years on Inc.’s List of Fasting Growing Private Companies in America (2014, 2015)